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What does ultrasound spine scan do for a practice?
A Beautiful Practice, A Dream Come True
After16 years of practice I adopted the ultrasound spine scan as my preferred method of imaging
and little by little used it more and more. I accomplished formal scans for a nice fee, "peek" scans for
free if I felt the need for a little "peek" into a specific focal region before therapy or adjusting, but
also did some blazingly fast research into acceleration of healing by using the ultrasound scan technology
to observe the effects of various therapies deep in the tissues AS THE THERAPY WAS APPLIED.
After 14 more years during which I was employing the general philosophy of Peek and Treat (tm.) my
practice of course shifted, but delightfully into a knowledge based situation that attracted mostly the
rich and the famous, and the rich and the not so famous. Independent minded intelligent people were
flocking over to me from the street and other practices because they desired
to KNOW and SEE what their problem was
and then KNOW and SEE the problem fade out into no more pain, no more inflamed nerve, nice comfortable living
ahead of the 8 ball ALL THE TIME, EVERY DAY A GOOD DAY OF MORE AND MORE SUCCESSES.
Now today 2007 the practice is nice with 95% cash payment over the counter top, intelligent humans who are fun
to visit with and help, and the easiest management imaginable, all based upon peek and treat (tm.)
with "ultrasound spine scan" (tm.).
O.K. let's talk management.
Mr. J comes in with his pain flared up a bit. He claims no new injury.
He is a bit grumpy and disappointed that the pain is back after weeks of therapy and chiropractic.
He: "did not do a thing". What to do? After all these weeks of care have I failed?
Here's my standard day to day response(with a mild pleasant and relaxed smile):.
"Well Mr. J. "Let's take a look and see what is going on in there!"
He watches his patient screen. I watch my medical screen. We together as a team find out what's wrong, fix it,
and all is well, and the patient is retained, and "management" was as simple as "Let's take a look."
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{O.K. what could it be? Well the possiblities are not endless. If bilateral ligaments fairly equally inflamed
he bent straight forward either violently, like a sneeze, or for a long term like washing dishes in a low sink.
If it is revealed as a unilateral ligament stress exacerbation he twisted violently and re-sprained the ligaments.
If the general field is moderately showing an inflammatory cloud Mr. J. suffered bouncing trauma, or vibration,
or histamine from a cold, flu, or allergy has attracted water to the spinal ligaments and softened/weakened the
situation. Some peripheral tests such as temperature and allergy re-history should help clarify the issues.)
My personal knowledge base is of course huge since I have been watching
the spine and paraspinal tissues for years patient by patient.
No mythology, no baloney, simply Seeing is Believing!
(I chuckle from time to time at seminars given by supposedly knowledgeable professors when
they wander into mythology and speculations, since THEY HAVEN'T BEEN THERE ACTUALLY
OBSERVING THE TISSUES CHANGE IN "REAL TIME" and I have.
Some of the mythology propagated is hilarious. Here's an example myth, for therapy,
especially electrical therapy more is better, stronger accomplishes more than weaker therapy. NOW HERE'S THE
REALITY I'VE SEEN AGAIN AND AGAIN: Strong therapy at 50 to 60 cycles a second or higher
is recognized by the body innate healing center as foreign from an outside source SO STRONG ELECTRICAL
SIMPLY RELAXES MUSCLE TONE. Conversely, gentle electrical administered JUST to the sensory threshold
at heart beat rates is NOT recognized as foreign and if timed precisely using ultrasound scan to observe tissue textural
changes (The Blossom Effect) induces tremendously powerful accelerations of healing with rates as high as 100X
usual and customary healing rates! How many PT and Chiropractic offices still use strong long time TENS or sine wave?
My estimate is 99.9% still are stuck in the dark ages using electrical therapy as strong as tolerated by the poor
patient.
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Here's another myth: "Ultrasound therapy is best employed at diathermic levels of intensity." See? Since no one
had ever really watched ultrasound work in the deep tissues, some famous esteemed someone decided it was a form of
diathermy, said this, and everyone said "amen"! The reality is from my seeing is believing experience that ultrasound as "diathermy"
to heat already inflamed and hot tissues is the WORST USE OF ULTRASOUND ever employed!
YET, ultrasound can be extremely valuable in cases of inflamed sciatica, shingles pain, and other conditions BUT NOT
EVER USEFUL VERY MUCH AS DIATHERMY PER SE. O.K., here's one final myth and then we'll move on.
"A super tight ultrasound machine for therapy is the best!" (i.e. a machine that holds extremely true to 1 meg or 3.5 meg is the
best). This myth is famous among engineers and FDA quality assurance types, also insurance network QA people
who want machines re-certified every so often to assure pure outputs. It satisfies their needs for obsessive compulsive "regulations"
but infact is precisely 180' WRONG for best clinical results. When employed in a non diathermic fashion for best clinical results
the best machine for THERAPY is a loose machine that sprays a spectrum of ultrasound frequencies from 1 meg to about 4 meg
inclusive of all frequencies inbetween. WHY? Come for a visit ($150./day visitor fees) or take the course ($750. for the course)
and I can show you in 2 minutes why this is true, and too, you will finally know HOW TO USE ULTRASOUND THERAPY
for best healing effects. Of course in one day's visit observing me practicing, you'll gain a lot more than just that little bit of
knowledge for your $150. since you too will be SEEING & BELIEVING the evidence of your own eyes.
Oh well, enough said today. Ultrasound spine scan is the neatest, bestest, coolest thing a Dr. of Chiropractic could ever enjoy
and practice becomes the joy it should alwways have been, AND YOU WILL BE HEAD AND SHOULDERS ABOVE THE MASS
OF COMPETITIVE PRACTICIONERS while attracting the smartest, best schooled, most moneyed and successful patient population.
How we expect intelligent people to stick around when we present X-rays of bones and talk about nerves I do not understand.
Sure it took sales ability of the Nth degree to show pictures of the car chasis and tell the patient the electrical wires were bad.
Since I was never much of a saleman I guess I HAD TO invent Ultrasound Spine Scan in 1988! Now I show the patient the nerves,
muscles, ligaments, lymph and bone outlines and talk about the nerves being adversely affected by the stresses of subluxation,
and it makes sense 100%. It is so easy and such fun and so rewarding and it CAN MAKE YOU SPECIAL !
(I was shocked to hear from network providers that
the average network doctor does a ton of paperwork and only rarely clears 6 figures or more! People come to me with
insurance network coverage and I tell them I get paid first by YOU the patient MY FULL FEE IN CASH OR GOOD CHECK,
then we will submit your claim for you, and YOU can suffer whatever the network pays back. If the network makes you feel bad
please write your congressman or the State attorney general, BUT I AM NOT A NETWORK PROVIDER and this is how I
work the situation for every patient who wants to stay with me in this practice. YOUR NETWORK may pay nothing at all for
treatment outside the network. You are welcome to check your out of network coverage which often is zero, and get back to me.)
90% of new patient free conference people stay and become permanently managed Chiropractic and ultrasound spine scan FANS
who send in friends, and NETWORK take the hindmost. Some plans do cover out of network.
For the 10% who just cannot stay I gladly refer them to a local network provider.
How nice to be special enough to avoid the drudge of being a network provider and with low stress enjoy that mega success!