Goal 4: Expand Institutional Influence and Prominence
Kennesaw State will grow existing partnerships and forge new opportunities for support, elevating the Kennesaw State brand and building an enduring reputation for excellence in how we teach and conduct research, partner with industry, support our community and state, and compete on the field of play.
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Strengthen Partnerships with External Constituents
- Develop government relations programs that build support for the university.
- Increase engagement of external stakeholders at university events, meetings, and initiatives.
- Advance the systems and structures needed to achieve comprehensive campaign goals.
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Amplify Our Institutional Brand
- Develop, launch, and operationalize a new brand campaign.
- Develop effective communication systems and protocols.
- Identify and elevate areas of institutional excellence.
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Enhance the Impact of Athletics
- Improve holistic student athlete support services.
- Increase attendance at athletic events.
- Develop partnerships to build sustainable championship programs.
Goal 4 in Action
Kennesaw State receives APLU Public Impact Research Award for veteran suicide prevention research
Kennesaw State architecture students earn recognition in international design competition
Partnership with Smith, Gambrell & Russell, LLP provides Kennesaw State cutting-edge patent technology
Kennesaw State launches Center for Interactive Media to drive innovation in VR, gaming, and digital storytelling
Supporting Student Success
Kennesaw State strengthens its national reputation through academic excellence, strategic engagement, and expanded visibility. We foster strong connections with peers, policymakers, and the broader community to elevate the university鈥檚 standing and impact.
| Metric | Basline | Current | 2028 Target |
|---|---|---|---|
| 2025 US News & World Report Best Colleges National Rankings | |||
| Ranking |
392 (2025) |
373 (2026) |
~325 (2028) |
| Percentile | 90th (2025) |
86th (2026) |
75th (2028) |
| Peer Assessment Score | 2.4 (2025) |
2.4 (2026) |
2.7 (2028) |
| Owl Caucus | |||
| Members | 27 (FY2025) |
TBD | 50 |
| Constituent Events and Participation | |||
| Division of University Advancement - Number of Events |
87 (FY2025) |
39 YTD (FY2026) |
TBD |
| Division of University Advancement - Registered Constituents | 4,836 (FY2025) |
2,891 YTD (FY2026) |
TBD |
| EVM Events | 59 (FY2025) |
TBD (FY2026) |
TBD |
| EVM Participants | 58,710 (FY2025) |
TBD (FY2026) |
TBD |
*Data refreshed: May鈥揇ecember 2025
Explore the Strategic Plan Priorities
